The Knot Worldwide Network Brands

Our audience of engaged couples, nesters and new parents turn to our brands for expert guidance, fresh ideas, a supportive community and to share the joy of experiencing life’s greatest moments. We’ll work with you to create unique, innovative and actionable programs tailored to your brand, positioning you as a trusted source and establishing brand loyalty for years to come.

If you’re advertising with us on The Knot, WeddingWire or The Bump, this guide includes assets, specs, turnaround times, and visual examples of our digital and print ad offerings. View Spec Site

Coveted audience. Coveted content. Coveted engagement. As the #1 wedding network, The Knot reaches 8 out of 10 brides in America (more than 11 million monthly unique visitors). Our 360 platform offers customized programs for brands to connect with their most valuable audience.

As the largest and most-trusted global marketplace, WeddingWire helps engaged couples search, compare and book local wedding professionals and provides the tools couples need to efficiently plan their big day. 

The Bump is the go-to, multi-platform media source for influential millennial moms at the times when they are spending the most: while trying to conceive, during pregnancy and baby’s first years. Build a lasting connection with our community of more than 3.8 million prenatal and postnatal moms.

Meet The Studio @ The Knot Worldwide

We Celebrate. We Connect. We Influence.
The Studio @ The Knot Worldwide is the award-winning in-house branded content and creative agency made up of creatives, marketers, editors, producers, designers, technologists, tastemakers and storytellers. Through original video, editorial, tentpole, experiential, and social content we connect brands with our audience in meaningful and authentic ways.

Ready to Advertise? Contact Us

Reach our national audience with your branded ad campaign.
(Please note, we require a minimum spend of $10,000 per month on each of our platforms)

About You

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      Licensing and Reuse of Content: Contact our official partner, Wright’s Media about available usages, license fees, and award seal artwork at for more information. Please note that Wright’s Media is the only authorized company that we’ve partnered with for The Knot Worldwide materials. For more information, please click here.

      Thank You for Your Advertising Interest with XO Group

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      Trustworthy Accountability Group

      Trustworthy Accountability Group (TAG) is a cross-industry accountability program to create transparency in digital advertising business relationships.

      The disclosure below is providing our National Advertising partners with clear guidance on how traffic is derived for,, Wedding Wire:

      Combined App and Web

      Quarter Paid Unpaid
      2019 Q4 2.3% 97.7%
      2020 Q1 2.6% 97.4%
      2020 Q2 2.1% 97.9%
      2020 Q3 1.9% 98.1%
      Source note: Google Analytics October 2019 – October 2020, traffic inclusive of,, and corresponding applications on Android & iOS platforms