January 25, 2010

TheBump.com Delivers World’s Only Baby Gift Registry Search Service

Search and find nearly 2 million baby registries,from retailers including Target & buybuy Baby, through TheBump.com/registry.

NEW YORK, NY (January 25, 2010) — TheBump.com (www.thebump.com), a multiplatform brand focused on first-time moms, and sister site of the #1 wedding website, TheKnot.com, today announced the launch of TheBump.com Baby Gift Registry, the world’s first and only baby gift registry search service. The patented multiregistry search system on TheBump.com enables expectant parents to create, manage, and monitor their baby registries, anytime and anywhere, all on one convenient site. Friends and family can also easily search and purchase a gift from nearly two million baby registries from leading baby retailers all via TheBump.com.

“TheBump.com is the number-one baby registry search aggregator for expectant parents and well-wishers to register for and buy a baby gift,” said Kristin Savilia, senior vice president of Ecommerce and Registry at The Knot Inc. “With approximately two million registries from the country’s leading baby retailers searchable in our database, it’s never been easier for the millions of gift buyers to find, purchase, and ship all of their friends’ gifts using our patented gift registry search engine anytime and anywhere, and all on one site.”

TheBump.com Baby Gift Registry retailer partners include:

  • Target
  • buybuy BABY
  • Pottery Barn Kids
  • Land of Nod
  • Restoration Hardware Baby and Child
  • Amazon.com
  • Kohl’s
  • BabySuperMall
  • giggle

“Along with nearly two million baby registries in TheBump.com database that gift-givers can search to buy the perfect gift, we’re committed to delivering the ultimate one-stop destination for expectant and first-time parents to access innovative, tailored-to-me pregnancy tools, expert advice, local pregnancy resources, a highly loyal and active mommy community, and a way to easily manage and monitor their baby registries,” added Carley Roney, editor in chief of TheBump.com.

For more information on the registry programs available at TheBump.com, visit TheBump.com Baby Gift Registry channel at TheBump.com/registry.
About TheBump.com
The Bump is the only multiplatform brand focused on first-time moms. Our editorial team, “born” on The Knot, provides new moms with the premium content, resources, and tools they need to manage their pregnancy, birth, and first-year experiences via TheBump.com, social media, and local market guides, and points them to the perfect products and services right in their own backyards. The moms on our vibrant online community are obsessed with knowing about everything baby, and have a definitive time frame in which to learn and do it all! This passion to learn and connect offers our advertisers the consummate opportunity to reach new moms as they make essential purchase decisions for their growing families. The Bump is a division of The Knot Inc. (NASDAQ: KNOT).