February 20, 2018

60+ Must-Have Pregnancy and Baby Products For 2018 Win The Bump Best of Baby Awards

Coveted Best of Baby Awards From Trusted Editors of The Bump Create the Ultimate Baby Registry List

New York, NY/February 20, 2018The Bump, the definitive voice for millennial parents, today announced the winners of its sixth annual Best of Baby Awards, showcasing the most outstanding products for 2018. This prestigious awards program, presented by Babies “R” Us, honors excellence in fertility, pregnancy and parenting products, and has quickly become the go-to list for every expectant and new parent to consult when registering for baby. The editors of The Bump tested hundreds of products to identify the top 60+ award winners across nine categories: Baby Tech, Baby Eats, Diapering, Healthy Baby, Baby Safety, Baby-on-the-Go, Maternity Basics, Nursery and Baby Learn & Play. This year’s winners feature perennial favorites, plus cutting-edge tech-enabled gear. The complete list of winners for The Bump Best of Baby Awards 2018 can be viewed here.

“Every year we make it our mission to find the coolest, most innovative and practical baby and pregnancy gear to make parents’ lives easier,” said Lauren Kay, deputy editor of The Bump. “Whether an established brand or entrepreneurial startup, we take the work out of researching and testing products, so parents can feel confident about the choices they’re making for themselves and their babies.”

Some Notable Winners of The Bump Best of Baby Awards:

  • Baby Tech: BlueSmart mia Bluetooth-enabled bottle sleeve keeps track of how much and how often baby eats.
  • Baby-on-the-Go: Nuna Pipa Lite LX infant car seat weighs in at only 5.7 pounds for super-easy lifting and loading.
  • Nursery: SNOO Smart Sleeper bassinet automatically responds to fussiness with noise and movement that simulates the womb, calming most cries in under a minute—and alerts you if more attention is needed.
  • Healthy Baby: Boon Soak 3-Stage Bathtub has three seat positions to keep your baby secure as a newborn, infant and toddler, plus the drain changes color to let you know when the water is at the ideal temperature.

Join the conversation about The Bump Best of Baby Awards by using #BestofBaby or following @TheBump.

About The Bump
The Bump is the definitive voice for millennial parents and parents-to-be, providing a mobile-first experience, real-time expert advice, diverse lifestyle content and time-saving tools for parents on the go. As the go-to destination for first-time parents, The Bump utilizes its single-list technology to aggregate and sync baby registries from multiple retailers onto one, easy-to-use list for parents who are managing their registries and those buying for baby. The Bump is part of XO Group Inc. (NYSE: XOXO), the premier consumer internet and media company devoted to weddings, pregnancy and everything in between. Follow The Bump on social media @TheBump.

Forward-Looking Statements
This release may contain projections or other forward-looking statements regarding future events or our future financial performance. These statements are only predictions and reflect our current beliefs and expectations. Actual events or results may differ materially from those contained in the projections or forward-looking statements. It is routine for internal projections and expectations to change, and therefore it should be clearly understood that the internal projections and beliefs upon which we base our expectations may change. Although these expectations may change, we will not necessarily inform you if they do or update this release. Please refer to documents we file from time to time with the Securities and Exchange Commission for a discussion of the risks and other factors that could cause actual results to differ materially from the forward-looking statements contained herein. Forward-looking statements in this release are made pursuant to the safe harbor provisions contained in the Private Securities Litigation Reform Act of 1995.