Vendor Code of Conduct

XO Group Inc. (together with its subsidiaries and affiliates, the “Company” or “XO Group”) is committed to the highest standards of ethical business conduct and to the practice of business in accordance with all applicable laws, rules and regulations. To that end, the Company has established a set of company standards of business practices and regulatory compliance that are set out in the Company’s Code of Business Conduct and Ethics which applies to all XO Group employees, directors and officers. The Code of Business Conduct and Ethics is an extension of our values and reflects our commitment to ethical business practices and regulatory compliance. XO Group expects that its vendors will share and embrace the letter and spirit of our commitment to integrity. By “vendor” we mean any firm or individual that provides a product or service to XO Group or indirectly to any of its clients. We understand that vendors are independent entities, but the business practices and actions of a vendor may significantly impact and/or reflect upon us, our reputation and our brand, which is one of our most important assets. Because of this, XO Group expects all vendors and their employees, agents and subcontractors (their “representatives”) to adhere to the Company’s Code of Business Conduct and Ethics while they are conducting business with and/or on behalf of XO Group. We encourage vendors to review the Code of Business Conduct and Ethics located on our website at www.theknotworldwide.com. The Code of Business Conduct To the extent reasonably appropriate to the circumstances under which a vendor and their representatives are engaged, the Code of Business Conduct and Ethics is incorporated into this Vendor Code of Conduct. All vendors should educate their representatives to ensure they understand and comply with the Code of Business Conduct and Ethics. Additionally, all XO Group vendors and their representatives shall: LEGAL AND REGULATORY COMPLIANCE PRACTICES BUSINESS PRACTICES EMPLOYMENT PRACTICES REPORTING OF QUESTIONABLE BEHAVIOR OR POSSIBLE VIOLATIONS If you or your representatives wish to report any questionable behavior or possible violation of this Vendor Code of Conduct, the Company has a variety of resources available to assist you. You are encouraged to work with your primary Company contact in resolving a business practice or compliance concern. However, XO Group recognizes that there may be times when this is not possible or appropriate. In such instances, please contact the XO Group Legal department directly at ethics@xogrp.com or (212) 219-8555. XO Group will not tolerate any retribution or retaliation taken against any individual who has in good faith sought out advice or has reported questionable behavior or a possible violation. We thank you for your compliance with this important Vendor Code of Conduct and look forward to a mutually beneficial relationship with all of our vendors based on the highest levels of ethical behavior.